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Insights | Article

A collection of articles, insights, white papers, and more. Explore Nortal’s world of innovation, digital transformation, and seamless experiences.

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Article
13.11.2025

Nortal is among Ukraine’s top 20 best employers in 2025

Nortal is recognized as one of Ukraine’s Top 20 Best Employers 2025, and the first IT company in the ranking, celebrating a workplace where employees thrive and grow together.
Article
4.11.2025

Women in tech: Mariana Horban, Back-End Engineer

Learn how Mariana Horban, Back-End Engineer at the TUI dedicated team at Nortal, keeps growing through curiosity, collaboration and a love for continuous learning in tech.
Article
27.10.2025

Women in tech: Mariana Shama, Java Developer

Welcome to our "Women in tech" blog series, celebrating the powerful women on our teams. Today, we introduce you to Mariana Shama, Java Developer at Nortal.
Article
20.10.2025

A day in the life of a Data Engineer

Discover Martin Marinov’s daily work, challenges and favourite parts of being a Data Engineer at the Funding Circle team at Nortal Bulgaria.
Article
14.10.2025
Enterprise Government Salesforce Generative AI

Agents for Good Hackathon DF25: AI solutions for real impact

Discover how AI and Salesforce Agentforce drive impact at Agents for Good Hackathon DF25, with Global Aidgents streamlining disaster relief efficiently.
Article
10.10.2025

How to stay sharp in a fast-moving tech stack without burning out

Discover practical strategies for software engineers to keep their skills relevant in a fast-moving tech world without risking burnout.
Article
9.10.2025
IT Outsourcing Staff Augmentation Global Capability Centers

Merging tech stacks after M&A? How tech leaders can avoid integration chaos

Acquisition complete? Learn how to avoid post-merger integration issues, from tech stack mismatches and data migration risks to unclear ownership and team misalignment.
Article
3.10.2025
Adobe

Customizing high-value segmentation in Adobe Analytics vs. Customer Journey Analytics

Discover how to customize high-value segmentation in Adobe Analytics vs. Customer Journey Analytics. Read now!
Article
1.10.2025
Data and AI

Generative AI app development: From idea to real business impact

Discover how to build scalable, high-impact GenAI apps. Explore architectures, tools, and real business use cases for generative AI development in this article.
Article
30.09.2025

Architecting Multi‑Region, Multi‑Language Websites with AEM MSM

Managing a global site requires balancing brand consistency with local adaptation, and AEM’s Multi Site Manager (MSM) makes it possible. This guide walks through how to design a scalable architecture, using AEM MSM.
Article
29.09.2025
IT Outsourcing Staff Augmentation Global Capability Centers

Build your team or extend with ours? Here’s what helps fintech CTOs decide

Ask the right questions, make the right choice. See what works best for our fintech clients when scaling IT teams for culture, vision, and project timelines.
Article
26.09.2025
IT Outsourcing Staff Augmentation Global Capability Centers

Building AI teams: strategies for growth, culture, and scalability

As AI reshapes how products are built and teams work, many organizations struggle to move from experimentation to real impact. This article breaks down what makes AI teams succeed – from mindset and culture to roles, scalability, and practical challenges, and offers guidance for building AI capabilities that grow with your business.
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