Nortal

Nortal issued bonds for 15 million euros to boost expansion

 
The 15 million euro bond issue of Nortal, the multinational strategic change and technology company, which was fully subscribed by renowned institutional investors, will support the rapid growth of the business and be used for refinancing the existing obligations. Bonds were issued with five-year maturity and 5 per cent coupon rate.

Shift in customer journey paves way for new e-commerce solutions

The number of channels used in e-commerce has increased significantly in the past decade, and customer behavior has also changed. People are now moving between different touch-points more than ever before to conclude a purchase.

Want better code? Get your developers testing!

The term Test-Driven Development (or TDD) has been around for a while but its full potential for software development is still not commonly being realized in most IT companies. Although in the beginning, putting it into practice might seem more hassle than it’s worth, its numerous benefits quickly become evident.

System agnosticism assures best results

Data being the new oil, companies that want to have successful sales cycles must adapt to new ways of doing business and monitoring their revenue process. Being a system agnostic partner, Nortal can help successfully create a seamless process that generates and measures revenue.

Bright future ahead – Summer University starts at Nortal

It is that time of a year again when hundreds of well-educated, aspiring minds leave university with highly sought after STEM degrees (science, technology, engineering and math) looking for a place to start their careers. To help them, Nortal’s Summer University opened its doors this morning to 51 young professionals.

A quarter of marketers haven’t even heard of GDPR

Only 20% of sales and marketing managers in Sweden know how to turn the European Union’s new General Data Protection Regulation’s (GDPR) compliance costs into opportunities, a recent Nortal survey in Sweden shows.

Electronic identity helps attract talent

In the context of skyrocketing numbers of mobile workers, competition between governments to attract the best people is also set to rise. Electronic identity is one way a country can score points in this race.

Empowering designers leads to better societies

Nortal believes better design in products and services leads to a well-functioning society and one way to facilitate such a change is to empower the younger generation.

Who makes a reliable brand ambassador?

What an employee says about a company travels eight times further than what the company says about itself.

According to the 2017 Edelman Trust Barometer, the general public views non-executive company employees as significantly more reliable information sources than the leadership, or even the press representatives of a company.

Pumping ideas for Neste

Envisioning a social network for stakeholders in a sustainable supply chain at Neste Hackathon last week, Nortal’s presentation got the highest remarks for its professionalism and innovative approach.

Becoming an IT genius

Googling, courage to tinker and a fair amount of curiosity about coding is a good way to begin one’s journey to becoming an IT genius, recounts Mihkel Kasepuu, one of Nortal’s Java developers an interview with Estonian daily Äripäev.

New era in data protection: Are we ready?

It is an indisputable fact that data is the new “black gold” and hard currency of the digital era. In one year, a new General Data Protection Regulation will become applicable. This is an updated EU-wide data protection legislation introducing substantial changes that directly affect all companies and authorities. One year before the new regulation becomes applicable it is appropriate to ask: Are we ready?

Building communities makes companies stronger

Believe that it’s a luxury to treat your people and their extended lives well and you’ll be out of business in no time. Disengagement is costly, efficiency loss and dysfunctional teams lead to millions of losses in companies’ revenue and in a country’s GDP.

Cross-platform data sharing generates better services

The breadcrumbs of data we leave behind when using free apps or wearables that monitor our daily activity and exercise are collected and used to provide us with personalized advertisements or services.

Fix consumerism with mass personalization

Consumerist society is flawed, producing low-quality throwaway goods that end up in the dump, never even serving the true needs of customers. A shift from mass production to mass personalization can break this vicious cycle.

Global nomads or just 21st century settlers?

Moving to a new country every six months appeals to many millennials, but in the long run, countries that convince talent to stay longer will be the winners. A vibrant economy and great investment climate are of key importance.

Revenue Science brings new way of working

With the right use of data, the customer journey can be made a seamless experience across the ecosystem. Modern marketing means a 360-degree view on the customers – regardless of the channels they use.

The growing importance of employer branding

Companies go to great lengths showing their day-to-day work, as well as their staff, and working environment. An increasing number of companies are making a conscious effort to communicate their image as an employer.

Nortal is coming to America

Following successful cooperation on a large-scale e-commerce project with one of the largest telecom companies in North America, Nortal has opened a new office in the United States.

How to get started with testing

Every now and then someone asks me: “Where should I start if I’m interested in testing?”. My typical course of action was to pull together a list of links to all kinds of resources and hand it to the interested person.