Latest at Nortal
Find the latest news of who, what, where and how we are making an impact.
Four hints on hacking the hackathon
Nortal’s teams have been winning prizes in hackathons in Finland lately. A winning solution needs to be creative – naturally – but what else can we tell you about mastering the hackathon?
Nortal starts operations in Dubai
Nortal expanded its operations to the United Arab Emirates by opening an office and establishing a local legal entity in Dubai at the end of last year. The first consulting projects for the Dubai Government are already signed.
How can public affairs professionals benefit from using big data in their daily business?
Jonas Ander, CMO of Nortal, shares three simple lessons for politicians and lobbyists from the world of sales and marketing. Public affairs and marketing are converging.
Don’t waste your time in executive meetings, growth is driven by integrated data
68% of senior management expect marketing to generate revenue and growth. A majority of CMO’s say the best way to do so is through utilization of data, analytics and insights. But are these things actually getting done? How can we rise above the dilly-dallying of daily tasks and meetings and find the optimal opportunities for revenue generation?
A meditation on power and change
Helena Jeret-Mäe, Head of Testing at Nortal, explores the concept of power in the context of management and gives some suggestions on how to deal with practical problems when initiating and implementing change.
Successful businesses of the future will purchase their growth as a data-driven turnkey solution
The goal of all business enterprises is to grow. The old model of combining tools and experts from different angles in order to puzzle together a working revenue-generating operation is becoming ever more unstable. Instead we need to find a systematic way to increase profitability.
Harri Koponen new Chief Commercial Officer for the group and Managing Director of Nortal Oy
Nortal’s board of directors has appointed Harri Koponen as Chief Commercial Officer and new managing director of Nortal in Finland. He is replacing Juha Laakkonen who will leave the company. The change is effective as of February 1, 2017.
Crashes, bugs and blackouts – The 5 commandments of successful usability testing
You can’t run away from technical problems in usability testing. UX expert Igor Gubaidulin at Nortal shares his five main rules on why you should keep calm and carry on.
Nortal to develop a system for work licensing and permits for Oman
This week the Minister of Manpower HE Sheikh Abdullah Bin Nasser Al Bakri, CEO of Information Technology Authority (ITA) Dr Salim Bin Sultan Al Ruzaiqi and Priit Alamäe, CEO of Nortal signed a contract to develop a system for work licensing and permits to make processes and service delivery seamless and more transparent.
Lessons from observing an organization
Helena, Head of Testing at Nortal, shares her experiences about getting to know an organization and studying its potential for change that you may find useful when thinking about nurturing change at your company.
Estonian electronic signature creation devices are listed as SSCD – qualified signatures under eIDAS
Nortal’s Electronic Identity Impact Manager, Karina Egipt, comments on why there is a list of Secure Signature Creation Devices and Qualified Signature and Seal Creation Devices notified by Member States.
Defining the core focus areas of successful societal e-transformation
Nortal’s CEO Priit Alamäe shares his thoughts on a number of core focus areas that have led to a successful societal e-transformation in Estonia. He calls it the Nortal e-transformation Engine.
People will have to live like nothing can be hidden
This is an interview with Oleg Shvaikovsky for the Delovye Vedomosti newspaper on the challenges of personal information and data protection that we face in the near future.
Why Marketing Automation Does Not Create Revenue
Too often, companies think that by getting a marketing automation tool they will immediately start receiving a huge amount of sales leads and their marketing department is no longer needed. In reality this is very rarely the case.
Living in the Age of Data and GDPR
The immense advancement of technology and the massive movement of data accompanying it have brought along a need for superpower nations to control all of this data on the one hand, while on the other hand, the availability of data has made people’s lives as transparent as they were during the Stone Age.
Data-driven Demand Generation – Key Takeaways from TopConf 2016
Last week at TopConf 2016 in Tallinn, Erik Hagberg and Olle Jarenfors gave a talk on data-driven marketing and adding demand generation to your marketing initiatives. Read some of the key takeaways from that talk here.
Invest Easy portal by Nortal propels Oman 127 places up in World Bank ranking
Following the successful launch and implementation of the Invest Easy portal developed by multinational full-service strategic change and technology company Nortal, Oman made an unprecedented leap in the Ease of Doing Business Ranking of the World Bank’s annual Doing Business 2017 report, jumping 127 places up in the category ’Starting a Business’ compared to previous year.
Designing for Persuasion, Emotion and Trust
The techniques you need to get users to stop browsing aimlessly and take action. Read until the end for some tips on the dark side of persuasion.
Service design and UX is not a ‘nice to have’, it is a ‘must have’
Nortal’s UX and Service Design Lead Helen Kokk visited the Analysis Conference Estonia 2016 last week. She says that in order to provide efficient e-services, you must analyze and know your client in detail. Only then can you deliver real results.
Your most important marketing tool in 2017: Customer Journey Mapping
Introducing the “what”, “why” and “how” of your most important tool this year: mapping out the buying journey of your customers, simply referred to as “Customer Journey Mapping”.
Nortal merges with leading Northern European marketing automation company Element
Nortal merges through share swap with Swedish company Element, which is the leading B2B marketing technology and sales strategy company in Northern Europe. The merger marks a brand new service offering in Nortal’s portfolio – Revenue Science.
Marek Helm will join Nortal as Head of Public Finance Management
Director General of Estonian Tax and Customs Board Marek Helm will join Nortal in the middle of January 2017 to head the company’s Public Finance and change management team.
Tallinn Port launches online ticket solution
Nortal is proud to announce that Tallinn Port successfully launched a new ticket e-service today. The solution has already seen initial success with more than 200 tickets sold during the first hour after the launch.
Nortal Group shareholders buy out the company
Nortal Group shareholders bought back 50% of Group shares from Enterprise Investors and LHV Pension Funds, regaining full ownership of the company. Simultaneously Nortal is expanding its shareholder base among employees.
Nortal is a Liferay Service Partner for Liferay’s Digital Experience Platform
Nortal is a Liferay Service Partner for Liferay’s Digital Experience Platform (DXP). Since 2009 Nortal has deployed numerous Liferay projects and developed more than 20 Liferay-based solutions for enterprises and organizations.
Global Enterprise Registration ranks Nortal’s business portal for Oman the world’s best
The reputable Global Enterprise Registration (GER.co) rating awarded Nortal’s business e-portal “Invest Easy” for the Sultanate of Oman the highest ranking, naming it one of the five best government-to-business (G2B) solutions in the world.
Baltic DevOps 2016 Conference
Baltic DevOps conference in Tallinn hosted more than 130 participants this year. Nortal sponsored the event and of course participated as well. The conference had two tracks: Technical DevOps and Organizational DevOps. These two cover wide range of aspects within this topic. The content and knowledge shared proved to be of high quality and valuable for me personally.
The Personalized State – make it quicker!
The key to Estonia’s success as an e-state has been due to smart political choices and the courage to challenge existing ways and legislation.
What is Ethereum?
Ethereum is one of the hottest things in the world of cryptocurrencies. As it has finished its first big release, here is my take at explaining what it is about.
Nortal invites former Estonian Prime Minister Kallas to present at workshop on good governance
The former Estonian Prime Minister and Vice President of the European Commission shared his experiences on good governance with officials from the Ministry of Commerce and Industry, Ministry of Health and other government departments attended the event with the key guest for the afternoon being Dr. Ali bin Masoud Al Sunaidi, the Minister of Commerce and Industry.