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Investor blog


From acquisition to advocacy, drive measurable results with Marketo and Nortal

Anna Forsgren of Snow Software joined us for a breakfast seminar and described how her company is building and scaling its customer engagement, and how it measures the results of all its marketing activities.


We held a breakfast seminar on taking revenue-driving activities to the next level. Today’s customers expect that you know everything about them, from the first contact to onboarding, client service, customer loyalty and more. In this seminar, we shared the latest insights and practical advice from Nortal and Marketo, and heared from Anna Forsgren of Snow Software. She inspired us regarding how Snow uses Marketo as a key component in its customer engagement.



8:00 a.m. Breakfast & mingle
8:30 a.m. Calle Lindahl, Consultant at Nortal
8:50 a.m. Anna Forsgren, Director Global Marketing Operations from Snow Software
9:10 a.m Owen Taffinder, Presales Partner Enablement at Marketo. “Know More, Care More, Do More: How to Listen, Learn, and Engage with the Modern Buyer”


Disclaimer: The event will be photographed, and the pictures may be used in Nortal’s internal and external (social media) channels to promote the event.