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Investor blog

Nortal podcast

The future of B2B sales — e-commerce

Business-to-business sales will always be about personal relationships and people, at least to some extent. Forrester, a research and advisory firm, has predicted that B2B e-commerce will hit $1.2 trillion by 2021, and that’s just in the U.S. It’s clear the importance of e-commerce will grow in B2B globally.


In this podcast, our host Arto Lamminen, Vice President (Revenue Science, Media & Telecom) at Nortal, and Kati Manninen, Senior Consultant at Nortal, will talk to Rolf van der Steen from Liferay to see how e-commerce will affect B2B sales and how to use e-commerce to stay a step ahead of your competition. Liferay makes software that helps companies create digital experiences on web, mobile and connected devices.

  • Arto Lamminen

    Vice President, Revenue Science, Media & Telecom at Nortal

  • Kati Manninen

    Revenue Science Senior Consultant at Nortal

  • Rolf van der Steen

    Regional Manager at Liferay Nordic Oy


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Curious to find out more? Get in touch!

Arto Lamminen

Arto Lamminen

Arto Lamminen, Vice President, Revenue Science, Media and Telecom at Nortal, has vast experience working in the IT and telecoms sectors. To see how he can help your organization grow and take full advantage of the digital world, send him an email.