Exhibiting at the prominent medical-sector event, a first for Nortal, marks part of an effort to expand the company’s new presence in the German market.
Nortal’s primary goal at MEDICA will be introducing itself to potential partners, making contacts that eventually will develop into beneficial, long-lasting ties, according to Taavi Einaste, Head of Digital Healthcare at Nortal.
“With our recently founded German subsidiary, we’re investing in the market and are interested in establishing contacts and sustainable business relationships,” Einaste said in an interview for the event’s German-language newsletter.
#Nortal will be at #Medica2018 trade show at Düsseldorf! Come and meet us!
Bringing broad know-how
Nortal has been implementing large-scale projects in the medical field for more than 15 years, leveraging innovation in areas such as secure data exchange, electronic ID, analytics and privacy.
“We’re also experts in the field of secure digital identification for smartphone users, which is an important topic in healthcare,” Einaste told MEDICA.
Nortal’s position as a leading provider of HL7 FHIR-based data exchange solutions should make it particularly well poised to participate in Düsseldorf. Planned discussion topics include the challenges that companies and healthcare providers face with data exchange, as well as overall trends in the healthcare system.
Anyone interested in learning more about what the Nortal team will be doing at the fair should check back here for further blog posts.
The company’s participation in MEDICA 2018 is supported by Enterprise Estonia, the state agency for promoting business.
Taavi Einaste is among the world’s top experts in digital healthcare transformation and analytics. Since joining Nortal in 2010, he has worked on numerous large-scale projects and reforms, including national level transformation projects targeting the efficiency of healthcare providers. To find out more about Nortal’s offering in digital healthcare, contact him via email.